BTCC »

Spice Girl urges fans to get 'in the pink'

Spice Girl Melanie C, the sister of BTCC star Paul O'Neill, has thrown her support behind HiQ's bid to raise money for Breast Cancer Care ahead of the season finale at Brands Hatch this weekend.

Mel has urged fans to wear an item of pink for the weekend to help raise money for HiQ's official charity, with the BTCC title sponsor hoping to raise £5,000 from the Brands Hatch event.

"With my brother Paul racing in the BTCC, I am often trackside to cheer him on,” she said, “so when HiQ asked for some help in promoting their pink day on October 4, I was only too pleased to lend my support."

Anyone forgetting to wear their pink shirt or skirt, or don their pink accessories, can pick up a pink HiQ cap in return for a donation to the charity while the BTCC teams will hit the track with Dunlop in pink on their race tyres. Team Aon driver Tom Chilton has also vowed to dye his hair pink for the weekend, while HiQ's advert breaks on ITV4 will run in pink as opposed to the usual cyan blue.

“It's been a very successful season for our partnership with Breast Cancer Care,” HiQ's marketing manager Geraldine McGovern said. “We have raised thousands of pounds from various initiatives including the Strawberry Tea at Oulton Park as well as generous donations from fans in return for our pink caps.

"We want to mark the end of the season by making a visual spectacle and encourage everyone to join in the spirit of our pink-themed day and help us reach our £5,000 target for the day."


Tagged as: Brands Hatch , HiQ , Melanie C , Mel C

Related Pictures

Click on relevant pic to enlarge
Mel C
Sunset at Brands Hatch BTCC
Sunset at Brands Hatch BTCC
Sunset at Brands Hatch BTCC
BTCC Grid at Brands Hatch
BTCC Grid at Brands Hatch
BTCC Grid at Brands Hatch
BTCC Grid at Brands Hatch
BTCC Grid at Brands Hatch
BTCC Grid at Brands Hatch
BTCC Grid at Brands Hatch
BTCC Grid at Brands Hatch
BTCC at Brands Hatch
BTCC at Brands Hatch
BTCC at Brands Hatch
BTCC at Brands Hatch
BTCC at Brands Hatch
BTCC at Brands Hatch

Join the conversation - Add your comment

Please login or register before adding your comments.

Although the administrators and moderators of this website will attempt to keep all objectionable comments off these pages, it is impossible for us to review all messages. All messages express the views of the poster, and neither Crash Media Group nor Crash.Net will be held responsible for the content of any message. We do not vouch for or warrant the accuracy, completeness or usefulness of any message, and are not responsible for the contents of any message. If you find a message objectionable, please contact us and inform us of the problem or use the [report] function next to the offending post. Any message that does not conform with the policy of this service can be edited or removed with immediate effect.


christeena wlls - Unregistered

October 03, 2009 12:39 AM

hi there I am verry happy what melanie is doing. pink is okay . I wish I could help out but I am to far. some wone in my familly hase cancer but not the same kind but it is cancerses.. I A fan off mels supports her in any way. christeena.

christeena wells - Unregistered

October 03, 2009 12:40 AM

hi there I am verry happy what melanie is doing. pink is okay . I wish I could help out but I am to far. some wone in my familly hase cancer but not the same kind but it is cancerses.. I A fan off mels supports her in any way. christeena.



© 1999 - 2016 Crash Media Group

The total or partial reproduction of text, photographs or illustrations is not permitted in any form.