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Dunlop extends BTCC tyre, sponsor deal until 2022

Dunlop will continue as the title sponsor and tyre supplier to the British Touring Car Championship until the end of the 2021 season.
Dunlop will continue to title sponsor and supply tyres to the British Touring Car Championship until the end of 2021, it has been announced.

Having begun its association with the series back in 2003 as the control tyre supplier, Dunlop stepped up its backing by becoming title sponsor in 2005, roles it will maintain for the next six seasons.

"I'm genuinely delighted that the BTCC will maintain its incredibly successful relationship with Dunlop right through until the end of 2021,” said series director Alan Gow.

“Ours is one of the closest and most enduring of any major motorsport programme, so for the BTCC to continue to use Dunlop's superb race tyres whilst also carrying the Dunlop name in our title is something of great pride to our Championship."

"Dunlop is a powerful brand with high performance drivers,” added Dunlop Goodyear managing director Hans Vrijsen. “Dunlop is also synonymous with top level motorsport, having won the Le Mans 24h more than any other tyre company.

“The BTCC gives Dunlop an opportunity to demonstrate its performance credentials in front of hundreds of thousands of passionate BTCC fans every year. We are delighted to be continuing this strong partnership."


Tagged as: Dunlop

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