F1 » Hamilton backed to impress at Mercedes

Anthony Hamilton backs Lewis Hamilton to impress at Mercedes

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David Chaste - Unregistered

December 01, 2012 1:40 PM

Rosberg beating Hamilton? Even if somehow that does happen Rosberg is not a Formula1 champion and does not have nearly the same resume as Hamilton. Especially given that Hamilton is more interesting media darling than Rosberg.

Contracts are negotiated on all those intangibles as well. Despite Schumacher not being able to match Rosberg on points, he was generating way more headlines, publicity, partnerships and sales than Nico. Schumacher was probably generating enough money for the team to pay for his and Nico's salary for all 3 years and some.

So even if Rosberg was to somehow manage to beat Hamilton (i personally doubt it) he still can't generate the interest Hamilton does. And in publicity even bad publicity is good for business. The brand will stick in people's mind and you can build on that brand recognition later.


December 01, 2012 2:19 PM

david. why does resume matter? lulu went into a top team and with a bit of luck, managed to get wdc. the rest of the time, he has been 4-6 in wdc. hardly a great resume for a wdc.
nico did not have the luxury of going to a top team, so it is hardly his fault that there is no wdc on his resume. however, he can put down that he beat a 7wdc , scored a win and podiums in a lousy car.
maybe lulu will beat him next year, maybe not. and as for brand? lulu is not as yet, a brand, but if he bombs at merc, he probably will never be a brand, no matter how much he wants it.
as for the team, did mclaren group benefit from having lulu? no
will daimler benefit for having lulu? highly unlikely.


December 01, 2012 5:55 PM

@ richard, didn't Nico go to a top team when he joined them in 2010, after all didn't they win the driver and constructor champs the year before with Button, that would definitely make them a top team surely !!! besides no way would herr schumacher have gone there otherwise !!!


December 01, 2012 6:13 PM

sennaforever. i admit that merc made a big mistake. brawn, nee honda had a distinct advantage at the start of the eason, but mid season, they had become just another mediocre team, once the others had caught up and bettered them. they had used their advantage to build up an adequate cushion.

now, did merc buy brawn (with their advantage), or did they buy brawn the mediocre team? they may have credited ross as being the brains behind the good brawn, but it actually was zander/honda that were the geniuses.

merc probably lured schumi with the advantaged brawn, not realising that they would never have the unfair advantage again.


December 01, 2012 6:38 PM

fair point made there Richard, I agree with you all the way, I've said myself in earlier posts that it was only the early season advantage that gained them the honours, its the ability to react quickly I think that keeps the top teams at the top


December 01, 2012 7:23 PM

sam. if you followed the original story, you will have seen that rbr, ferrari and mclaren had all proposed such a device to fia, but were told that it would be illegal. they stopped development.
now, brawn, williams and toyota. did not contact fia, but turned up at first race with the device, and were allowed to use it and it was declared legal. the ddd made the brawn 2 secs a lap faster than the other teams that had designed their cars without the device. they then had to redesign their cars to catch up. when they did, they used it mor efficiently and were faster, but too late to win the wdc or wcc.

when adrian designs a LEGAL and APPROVED device, others complain and rules are amended to prohibit his innovations.

sam - Unregistered

December 01, 2012 7:42 PM

**, i cannot believe that there are still some deluded people on this thread! The simple fact is that brawn went totally by the rulebook, so get over it. but you seem to know far more than all the experts, the fia, the teams etc dummy.

Hertfordshire - Unregistered

December 01, 2012 8:02 PM

richard agree, Brawn had a clear advantage. Sam agree Brawn did nothing wrong and kept to the regs of 2009.

But if the RB5 had got off to the same start as the Brawn car Vettel could be a 4xwdc by now as he chased Button and finished 11 points i think behind JB at the end of the 09 season.

As for richard being a dummy definitely not, but he is a fan of the Red Bull cars when in the hands of Vettel.

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