Lotus Renault GP technical director James Allison has revealed that the squad has chosen a direction that is really 'on the brave end of brave' with the design of its new F1 2011 challenger.

Speaking at the Autosport International Show recently in an official video for the Group Lotus website, Allison conceded that it is always a very nerve racking time of year as they gear up for the official launch on January 31 and then the first test of the year at Valencia in Spain the following day.

But despite that, it is clear he can't wait to see the new R31 hit the track: "This time of year is a heady mix of both thrilling excitement, of finding out, confirming that all your plans are coming to fruition, and also abject terror that you will not deliver the thing in time," Allison said.

"Anyone who follows the sport will have seen that words like aggressive and brave are being bandied around across several of the teams this year for their solutions.

"But I believe that we have chosen a direction that is really on the brave end of brave."

Chief operating officer Patrick Louis meanwhile emphasised that the Enstone-based operation has only one aim this season.

"We started developing the new car in the month of May last year and we then started manufacturing during the first part of the summer," he continued. "The pressure is there. The objective of the team [though] is to finish in the top three of the championship."

Team principal Eric Boullier echoed those thoughts: "We want to win. We want to be successful in F1.

"We know we will be much more competitive than last year. We don't know yet what the other teams have done. But we already know we will be much stronger," he concluded.