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Williams boosted by new Randstad deal

HR provider Randstad extends and upgrades sponsorship deal with F1's fallen giant.
Despite struggling to make an impact on F1's midfield this season, and amid rumours that it will not be fielding 2007 world champion Kimi Raikkonen in 2012, the Williams team has received a boost from one of its long-standing sponsors.

The Grove-based squad announced an extended and upgraded agreement with Dutch recruitment and human resources provider Randstad Holding between qualifying and race day at Interlagos, taking their partnership into a seventh year, following five extensions and upgrades since 2006. The new agreement will see a significant increase in Randstad's presence on the two Williams cars and throughout the team, all of which will be revealed at the 2012 livery launch.

“I am thrilled that Randstad are continuing their support of the team," principal Frank Williams commented, "They have been an important and valued partner throughout our business over the past six years and I am looking forward to an even stronger partnership next year.

"This announcement highlights the team's success in delivering a strong return on investment and Randstad's commitment to us despite a difficult year on the racetrack. I'd like to thank them for their support which we will look to repay as we work our way back up the grid.”

Following its acquisition of Vedior in 2008, Randstad is now the second largest HR provider in the world, representing more than 90 per cent of the global human resources market. The company operates in over 40 countries with a network of more than 4000 offices worldwide.

Williams, of course, has its own human resources dilemma to solve between now and next season, with the identity of its 2012 line-up still in flux. While Pastor Maldonado is expected to remain on board despite posting the worst single season record in Williams history and question marks over his Venezuelan backing, the second seat remains the subject of much speculation. Although veteran Rubens Barrichello insists that he is not ready to retire, the seat has been linked to 2007 world champion Raikkonen and, with doubts surrounding his commitment to joining a struggling team, also to both Force India's Adrian Sutil and current Williams reserve Valtteri Bottas.


Tagged as: Williams , sponsorship , 2012 , randstad

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