Virgin Media has confirmed that customers who sign up to its Sky Sports package will receive the new Sky Sports F1 channel when it launches later this year.
The announcement provides an alternative way for F1 fans to view the entire F1 season after the controversial deal in place for 2012 was confirmed last season.
Sky will show every race live over the course of the season, while selected events will be show live on the BBC, with the remainder shown as delayed highlights.
“We're delighted to be able to offer this new channel right from the off,” Cindy Rose, executive director of digital entertainment at Virgin Media, said. “It's certain to be an exciting Formula 1 season with a record number of races and six former or current world champions racing for the title.”
Rob Webster, director of Sky's commercial group, said the company was pleased with the new agreement.
“As the new home of the world's most exciting motorsport series, Formula 1 is going to get the full Sky Sports treatment,” he said. “Extending the distribution of our dedicated channel is great news for all Sky Sports subscribers, enabling millions of pay TV homes to enjoy the benefits of our innovative coverage and investment in must-see content.”