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Wurz moves into driver management, takes up Briton’s F1 cause

1 May 2013

Ex-F1 driver Alex Wurz is part of a team working to help British driver Alex Lynn achieve his F1 dream.

Wurz, Myles Mordaunt and Francis Jago have formed Integrale Management – a 'super team' of multi-industry specialists - with the focus of securing Lynn a drive in F1 in the next few years. The company believes the days of an individual effectively representing a driver's commercial and personal interests at this highest level are over, and the all-new style of management team ensures specialists take responsibility for key areas of Lynn's career.

“One consistent observation during my 23 years in and around international motorsport is that the best drivers don't always succeed – in many instances for commercial reasons,” Mordaunt commented, “I have always believed in the underlying philosophy of Integrale Management, that skilled people should focus on the niche areas that make up driver management, allowing the driver himself to simply concentrate on driving.”

As a result, Wurz, who now spearheads Toyota's works sportscar line-up, will be responsible for driver development and F1 paddock relations, while sponsorship agent Mordaunt looks after Lynn's commercial portfolio and marketing veteran Jago his communications programme. The trio will work closely with former Autosport editor Andy Hallbery and LAT Photographic.

“I have worked with Alex in the FIA Institute young driver academy, but when I saw him setting pole position for the F3 Macau GP I realised that he really is a genuine talent,” Wurz said of his new charge, “I look forward to working with him and helping to get him to F1.”

Lynn, 19, enjoyed a record-breaking 2011 season, winning the Formula Renault UK Championship, before stepping up to F3 last season, winning races in the British domestic series. He ended the season by taking pole for the prestigious Macau Grand Prix and this year progresses to the FIA European Championship, taking a podium finish at the first and second rounds to lie fourth in the driver standings.

“I have been working hard in the simulator, and also had some great success at Hockenheim at the end of last year.” Lynn said ahead of this week's encounter in Germany, “Making the F3 podium and beating the current Euroseries champion is great for my confidence. Therefore I am going into this weekend extremely focused on getting some great results and a big haul of points, crucial at every round for both the driver and team championships.”


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