Williams has become the first Formula 1 team to release an image of its 2015 F1 challenger, complete with the shorter nose configuration that will be adopted by the sport this year.

In this shot, the Mercedes-engined FW37 features a revised nose cone as stipulated by the FIA following criticisms in 2014 that the new generation cars were 'too ugly'.

Though more details of the car will be divulged when it officially breaks cover, the FW37 is tasked with maintaining Williams' sharp trajectory in form following a revival in 2014.

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The British team enjoyed its best season since 2003 last year, the overhauled FW36 scoring nine podiums in the hands of Valtteri Bottas and Felipe Massa en route to third in the constructors' standings.

The new Williams FW37 car, which retains title backing from Martini, is expected to have its first outing at the season-opening tests in Jerez, Spain which begin on 1st February.