McLaren has unveiled its first new sponsor for the 2015 Formula 1 World Championship season after confirming a new partner deal with wine product Chandon.

The British team, which has run its Honda-powered car with a notable lack of prominent backers in 2015, had teased a new sponsor was forthcoming at the Japanese Grand Prix, with Chandon subsequently revealed during an unveiling at the McLaren Technology Centre..

Chandon, which has vineyards present in Argentina, the USA, Brazil, Australia, India and China, will be represented with fairly prominent branding just behind the front wheels.

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"The McLaren Honda Formula 1 Team's story is characterised by human endeavour, filled with heroic champions who have stood on sport's global stage. This is a team that seizes the moment and remains open to new challenges," said Christophe Navarre. "Chandon couldn't be happier to partner with the McLaren Honda Formula 1 Team. This is a rich new occasion to bring our fans together around the world, and to enjoy the depth of this connection."

"It is extremely exciting that Mo?t Hennessy has chosen to join with the McLaren Honda team through Chandon to form a unique, long-term partnership," added Ron Dennis. "The fit between Chandon and McLaren Honda is a natural one, with both sharing a passion to innovate in whatever we do, combined with a unique style and approach. It is a great privilege for everyone at McLaren Honda to partner with Chandon, one of the iconic brands in the prestigious Mo?t Hennessy portfolio."