With a driver line-up uniting Rubens Barrichello and Tony Kanaan for the first time, along with talented Venezuelan driver EJ Viso in the third car, KV Racing Technology can no longer pretend that they're just one of the regular teams on the starting grid for the 2012 IZOD IndyCar Series.
But are they - as journalists suggested to them at the Sao Paulo press conference this week - now the series 'superteam'? Co-owner Jimmy Vasser doesn't think so, and he isn't very comfortable with the tag, either.
"I wouldn't go that far, I'm a little more modest," he said. For Vasser, the idea that his team is finally rising to the top of the sport will only come with proof where it counts - on the track.
"We certainly don't have a super team of results and trophies in our trophy case yet," he pointed out. "We'll try to attack those one race at a time."
But he was happy to turn the question round in order to praise his organisation, saying: "I think we've got a super team of drivers and personnel," he said. "I'm proud of the job that our general manager, Mark Johnson, has done to put the people in place to do the job, the kind of people we've been attracting."
And of course the latest and biggest name attracted to the bright lights of KV Racing is the new boy in the cockpit, Rubens Barrichello.
"It goes unsaid that this is huge news for us at KV Racing Technology, but like I said earlier, it's going to be time when we leave here today to get our heads down and show some 'superteam' form," he insisted. "I would be a little bit reserved in a term like that."
Vasser's co-owner, Kevin Kalkhoven, was somewhat happier in admitting that - like it or not - this week's news really had boosted KV Racing into a whole new league.
"Well, let's just put it this way: after the first three days of testing at Sebring when he hadn't even confirmed that he was coming to the series, there were over 200 million impressions [on the team website]," he revealed. "I believe after the second test at Sonoma, that had gone to half a billion.