The Verizon IndyCar Series has announced that it will be live-streaming all practice sessions for the remainder of the 2014 season.

The video will be made available for free via the official website at IndyCar.com and will not be geo-blocked, meaning that fans from around the world will be available to view the sessions as they happen.

"We're thankful to our partners at NBCSN for allowing us to stream Verizon IndyCar Series practice on IndyCar.com," said CJ O'Donnell, chief marketing officer for IndyCar's parent body Hulman Motorsports.

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"IndyCar fans across the globe are unbelievably passionate about our sport and we're happy to be able to provide them with additional live coverage from our events," O'Donnell added.

The video will be included on the website's RaceControl page which already includes live timing and scoring information, as well as live streaming access access to the IMS Radio Network broadcast anchored by motorsports announcer Paul Page.

Live streaming was previously made available by the series on a trial basis in 2010 before a renegotiation of broadcasting rights. Subscribers in the US could access live coverage of the practice sessions via NBC Sports Live Extra web service which will continue to carry the coverage along with live feeds of qualifying and the race itself. Users of the Verizon network in the US could also watch practice sessions through a mobile app.

The new strategy is aiming at building up IndyCar's fan based, both in the US and internationally. The latter has been particularly under pressure in recent years, especially once Disney decided to pull out of the European market where they previously operated the ESPN channels which carried IndyCar.

While the initial announcement only overs the rest of 2014, it's understood that the Series is aiming to extend the arrangement into 2015 and also add the early season races where coverage is provided by the ABC network.

The new deal for free access to practice sessions will start with immediate effect, meaning that fans will be able to watch Friday's sessions for this weekend's Shell and Pennzoil Grand Prix of Houston at 11am and 2.55pm local time (4pm and 7.55pm BST).

The race coverage remains exclusive to cable and satellite contracts in the various international regions. In the UK, that means that this weekend's two races will be shown live on ESPN (now operated by BT Sports) starting at 8.30pm on Saturday and Sunday evening.