IndyCar »

Indy unveils centennial logos

The Indianapolis Motor Speedway has unveiled the logos for all three motor racing events in 2009 at the legendary Brickyard - the 93rd Indianapolis 500, 16th NASCAR Allstate 400 and second Red Bull Indianapolis GP.

All three event logos share a similar design element in the bottom section, incorporating the words 'Centennial Era' in reference to IMS' celebration of the 100th anniversary of the facility in 2009 to the 100th anniversary of the first Indianapolis 500 in 2011. A similar design theme is found at the bottom of the Centennial Era logo unveiled earlier this year.

The IMS Creative Services department created the Indianapolis 500 and Allstate 400 at the Brickyard logos while Red Bull, with input from IMS, designed the logo for the Red Bull Indianapolis GP.

"We're excited to showcase these logos to the fans and motorsports community," said director Dawn Dyer, "All three event logos share a common thread of a vivid tribute to the facility's centennial in 2009 while having recognisable design elements unique to each event."

The red-and-blue design of the Indianapolis 500 logo has a traditional, historical feel, while the sleek, bold design of the Allstate 400 at the Brickyard logo features two different shades of blue - navy and sky. The 'Allstate' and 'Good Hands' logos also appear in the design, while the Red Bull Indianapolis GP logo has a fresh, modern look incorporating the primary design colours of red, white and blue. Logos will be used in marketing and promotional materials around the events, including tickets, advertisements, multimedia, merchandise and more.

"The Indianapolis Motor Speedway's logos are some of the most recognised and valuable assets in all of sports," said IMS president and COO Joie Chitwood, "The logos for our 2009 events certainly continue that great tradition."

Related Pictures

Click on relevant pic to enlarge
Dallara, IndyCar, [Credit: IndyCar]
Ed Jones, Dale Coyne Racing, IndyCar [Credit: Ed Jones PR]
Alexander Rossi - Andretti Autosport   [pic credit: Indycar Media/Joe Skibinski]
Simon Pagenaud (Team Penske) celebrates winning the 2016 IndyCar title with victory at Sonoma   [pic credit: Chris Owens]
Simon Pagenaud - Team Penske   [pic credit: IndyCar Media/Chris Owens]
Ed Jones celebrates winning the 2016 Indy Lights championship
Kyle Kaiser (Juncos Racing) celebrates at Laguna Seca
Kyle Kaiser - Juncos Racing
Ed Carpenter Racing crew working on the boss` car   [pic credit: IndyCar Media/Chris Owens]
Indy Lights action
Indy Lights title contender Santiago Urrutia, Ed Jones, Dean Stoneman, Felix Serralles, Kyle Kaiser and Zach Veach   [pic credit: IndyCar Media]
Santiago Urrutia - Schmidt Petersen Motorsport
Will Power - Team Penske
Scott Dixon (Target Chip Ganassi Racing) on his way to victory at Watkins Glen   [pic credit: Indycar media/Chris Owens]
Scott Dixon (Target Chip Ganassi Racing) on his way to pole at Watkins Glen   [pic credit: Indycar media/Chris Owens]
Graham Rahal celebrates victory in the Firestone 600 at Texas Motor Speedway   (image credit: IndyCar Media/Chris Owens)
Scott Dixon leads the Indycar field   [pic credit: Indycar media/Bret Kelley]

Start the conversation - Add your comment

Please login or register before adding your comments.

Although the administrators and moderators of this website will attempt to keep all objectionable comments off these pages, it is impossible for us to review all messages. All messages express the views of the poster, and neither Crash Media Group nor Crash.Net will be held responsible for the content of any message. We do not vouch for or warrant the accuracy, completeness or usefulness of any message, and are not responsible for the contents of any message. If you find a message objectionable, please contact us and inform us of the problem or use the [report] function next to the offending post. Any message that does not conform with the policy of this service can be edited or removed with immediate effect.

© 1999 - 2017 Crash Media Group

The total or partial reproduction of text, photographs or illustrations is not permitted in any form.