MotoGP » Ducati: Rossi will test our road bikes


"The possibility of also having Valentino test our new models and give us his impressions will make this flow of technology even more effective..."

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dartmaster

January 13, 2011 7:48 AM

well that does not surprise me at all.
the moment they stop whith the WSBK superbike team i know this was gonna happen.
rossi will help develop the new superbike aswell and ducati will return when they are sure they can win again.

tingtong - Unregistered

January 13, 2011 8:34 AM

good acting from Ducati management..they know how to use opportunity of Rossi's in their camp...good for their marketing...absolutely Rossi's fans will buy the bike that have Rossi get involve in ..that mean make more money...

i want to see Ducati can beat Japanese bike in the market..

dinokpir - Unregistered

January 13, 2011 11:14 AM

ducati will never beat japanese in the market
they target customer with a deep pocket, while japanese bike is way more affordable and durable than on road race bike ducati

LanceTheHooliganAlbon

January 13, 2011 11:32 AM
Last Edited 1357 days ago

Ducati could possibly over take some of the Japanese manufacturers IF they brought out a more "price" competitive model. At the moment they only cater for the high end spenders. Learn from VW, Toyota and even Tata that the cheaper models can bring in truck loads of revenue. Rossi's development will add a great deal to this winning formula as well. Maybe they should consider having a more affordable brand like - Toyota (more affordable) & Lexus (high end)? Ducati = high end & .... = more affordable end? :)

studs

January 13, 2011 11:34 AM

If it means they'll finally call it a day on their petty "Twins Only" stance for their mainstream models, then it can only be a good thing. After-all, a Four didn't do Aprilia any harm!

Joluf

January 13, 2011 1:49 PM

And ducati will go to Thailand (already soft opening), Indonesia and India..
With VR on board, they'r ready to involve in asia market. All of these just strengthened the rumours VR's move was planned since 2009. Ducati has been preparing all strategic plan in engineering, production, marketing, etc and ready to kick off when VR coming.

fan - Unregistered

January 13, 2011 1:54 PM
Last Edited 1356 days ago

If Rossi doens't win the crown back for Ducati, it is going to be an epic fail.

All this hype and publicity, Ducati has no choice but to make good.
EDIT by CRASH.NET:
What does this have to do with testing road bikes?

RawDawg

January 13, 2011 2:05 PM
Last Edited 1357 days ago

Thank you nafa.

These guys make me laugh. Ducati is going to Asia and beat out the Japs? LOL. Are they going to be making 50cc scooters or something?

Ducati has stated many times that it doesn't wish to be like the Jap brands nor be a huge volume seller. It's the Ferrari of motorcycles not the Toyota.

Ducati's "affordable" model is the base Monster. They would never compromise their superbike niche with a "lesser" model. Anything cheaping the brand would surely turn off the high end buyers and make Ducati something that it is not.

Jon

January 13, 2011 2:27 PM

Raw dawg is spot on, but I think a lot of you guys need to check the rrp's on some of the bikes...

An 848 is only £1,000 more than an R6 in the UK, and and the 1098/1198 is just £1500 or so more than an R1.

10% price premium over the Japanese isn't much, especially when you consider that the residuals are a great deal better. Compare a 916 with an R1 and you'll see what I mean.
Servicing costs are much lower now too.
They don't need to try and compete on price, and I believe 100% they shouldn't even try to.

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