“I think for our first year if we could get topside of 70,000 fans I'd be quite pleased with that,” he said. “Hopefully we'll build a crowd much bigger than that in the future.
“Hopefully a lot of people will come and see what it's all about at Silverstone in the first year. It's not just about the entertainment on the track, although that is fantastic, we do add other dimensions as well. And it's a comfortable place, easy access and so on.
“So I'd say to people, 'if you want to come, come! We'll be pleased to see you'.”
The provisional date for the 2010 British MotoGP at Silverstone, round six of 18, is June 6. As of Tuesday morning, more than £50,000 worth of tickets have already been sold.