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What GP did you go to exactly because from Donington 2009,Silverstone 2010 and Silverstone 2011,I have seen Rossi merchandise become more popular (even when he was injured in 2010).It is not just adults wearing yellow hats and t-shirts its young kids too.Rossi is not just a motorcycle racer,he's an icon,the face of the sport,the golden-boy of his generation.There is no question that he is not doing as well this year.But he is still the most marketable rider out there.