“It needs to get leaner and meaner all the time, in terms of what it cost for race teams to field a competitive team,” he said, “and that is an ongoing effort of ours. We're going to be more aggressive on it.
“In fact, there are lots of areas that NASCAR could cut. And I'm speaking now of the sanctioning bodies that we won't. Because when this economic turn turns around, our – we're going to be very aggressive continuing to go after a bigger fan base. Get more people interested in NASCAR. That's why we're not going to discontinue a lot of the things that are long-term benefit to the sport. Everyone can win when we get more on solid ground.
“What we've talked about the economy is two things for us; It's obviously the sponsorship which we've talked a lot about today, and the pressure on our fans to attend the events. Those are the two critical areas. So we have – so we've got to take caution out of the system – cost out of the system and all that.
“But we can't do things that don't look at attracting new fans in the future. We're based around trying to make this sport bigger and not smaller.”