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Keselowski set to be Special K


'Special K' is right up there near the top of the list of over-used sports nicknames, but it's a tag that probably will stick, sooner than later, to Brad Keselowski.

A handful of sports and entertainment figures already carry that soubriquet: Greg Kelser, Magic Johnson's team-mate on the 1979 Michigan State national champion basketball team; Kevin Daley of the Harlem Globetrotters; rapper Special K of the Treacherous Three; the Anaheim Mighty Ducks' Special K line that included Paul Kariya, Chad Kilger and Todd Krieger; and, most recent, Denver Broncos running back Knowshon Moreno.

Keselowski will be the second stock car driver known as Special K. The first was the late Alan Kulwicki, the last independent owner/driver to win a Cup championship.

Whether or not the nickname is worn out, Keselowski is special, and Roger Penske made the deal of the decade when he signed the 25-year old to a full-time Sprint Cup contract that starts next season.

Sunday's Price Chopper 400 at Kansas Speedway was Keselowski's twelfth start in the Cup series, but he is no novice to NASCAR, having joined JR Motorsports as a full-time Nationwide Series driver midway through the 2007 season, and picked up his first Cup win in spectacular fashion earlier this year. In only his fifth Cup race, at Talladega in April, Keselowski drove to victory lane after holding his line approaching the chequered flag and sending Carl Edwards flying into the catch fence.

Whether on the racetrack or in the media centre, Keselowski sticks to his guns, in a manner that's more than vaguely reminiscent of the late Dale Earnhardt. Decisively and unapologetically, he will stick the nose of his car underneath a competitor's left rear quarter and, if contact results, so be it.

That kind of take-no-prisoners attitude is designed to win races, not necessarily to win friends. Just ask Denny Hamlin, who spun into the wall in the 26 September Nationwide race at Dover after the right front of Keselowski's Chevy and the left rear of Hamlin's Toyota tried to defy the laws of physics and occupy the same space at the same time.

“He has no idea how to race,” an irate Hamlin said after the race, “He'll get a ride and he'll hang around for a couple years, and people will realise that he's not really that good. He needs some guidance on what it takes to make it. Once he starts to get out there on Sunday, he'll realise that, in his younger years, he didn't do it the right way.”

Hamlin, however, is no Jack Roush - or Dale Earnhardt Jr, for that matter - when it comes to evaluating talent.

It was precisely Keselowski's aggressive style that convinced Earnhardt Jr to put him in his #88 JRM car when he was looking for a replacement for Shane Huffman in 2007. Keselowski was driving Keith Coleman's #23 Chevrolet in a Nationwide race at Atlanta while Earnhardt watched the race from a hospitality suite.



Tagged as: Brad Keselowski

Related Pictures

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Brad Keselowski on pit road   [pic credit: NASCAR/Getty]
Brad Keselowski, driver of the #2 Miller Lite Ford, loses control of the car after making contact with Matt Kenseth, driver of the #20 Dollar General Toyota, during the NASCAR Sprint Cup Series Sylvania 300 at New Hampshire Motor Speedway on September 21, 2014 in Loudon, New Hampshire. (Photo Credit: Will Schneekloth/NASCAR via Getty Images)
Brad Keselowski, driver of the #2 Miller Lite Ford, leads the field at the start of the NASCAR Sprint Cup Series Sylvania 300 at New Hampshire Motor Speedway on September 21, 2014 in Loudon, New Hampshire.  (Photo Credit: Sarah Glenn/NASCAR via Getty Images)
Brad Keselowski, driver of the #2 Miller Lite Ford, celebrates setting the pole position during qualifying for the NASCAR Sprint Cup Series Sylvania 300 at New Hampshire Motor Speedway on September 19, 2014 in Loudon, New Hampshire. (Photo Credit: Robert Laberge/NASCAR via Getty Images)
Brad Keselowski, driver of the #2 Miller Lite Ford, practices for the NASCAR Sprint Cup Series Sylvania 300 at New Hampshire Motor Speedway on September 19, 2014 in Loudon, New Hampshire. (Photo Credit: Chris Trotman/NASCAR via Getty Images)
Brad Keselowski, driver of the #2 Miller Lite Ford, leads the field after a restart during the NASCAR Sprint Cup Series MyAFibStory.com 400 at Chicagoland Speedway on September 14, 2014 in Joliet, Illinois. (Photo Credit: Nick Laham/Getty Images)
Brad Keselowski, driver of the #2 Miller Lite Ford, celebrates with a burnout after winning the NASCAR Sprint Cup Series MyAFibStory.com 400 at Chicagoland Speedway on September 14, 2014 in Joliet, Illinois. (Photo Credit: Jerry Markland/Getty Images for NASCAR)
Brad Keselowski, driver of the #2 Miller Lite Ford, places his name in the top twelve on The Chase Grid after winning the NASCAR Sprint Cup Series MyAFibStory.com 400 at Chicagoland Speedway on September 14, 2014 in Joliet, Illinois. (Photo Credit: Sean Gardner/Getty Images)
Brad Keselowski, driver of the #2 Miller Lite Ford, takes the chequered flag to win the NASCAR Sprint Cup Series MyAFibStory.com 400 at Chicagoland Speedway on September 14, 2014 in Joliet, Illinois.  (Photo Credit: Jeff Zelevansky/NASCAR via Getty Images)
Brad Keselowski, driver of the #2 Miller Lite Ford, puts the winner`s sticker on his car in victory lane after winning the NASCAR Sprint Cup Series MyAFibStory.com 400 at Chicagoland Speedway on September 14, 2014 in Joliet, Illinois. (Photo Credit: Matt Sullivan/NASCAR via Getty Images)
Brad Keselowski, driver of the #2 Miller Lite Ford, celebrates in victory lane after winning the NASCAR Sprint Cup Series MyAFibStory.com 400 at Chicagoland Speedway on September 14, 2014 in Joliet, Illinois. (Photo Credit: Jerry Markland/Getty Images for NASCAR)
(Back Row L-R) Jeff Gordon, driver of the #24 Drive to End Hunger Chevrolet, Denny Hamlin, driver of the #11 FedEx Express Toyota, Kyle Busch, driver of the #18 M&M`s Toyota, Carl Edwards, driver of the #99 Kelloggs/Frosted Flakes Ford, Ryan Newman, driver of the #31 Catepillar Chevrolet, Joey Logano, driver of the #22 Shell-Pennzoil Ford, Kurt Busch, driver of the #41 Haas Automation Chevrolet, Matt Kenseth, driver of the #20 Dollar General Toyota, Aric Almirola, driver of the #43 Gwaltney Ford, (Front Row L- R) Brad Keselowski, driver of the #2 Miller Lite Ford, Greg Biffle, driver of the #16 3M Call Before You Dig Ford, AJ Allmendinger, driver of the #47 Bush`s Beans Chevrolet, Kasey Kahne, driver of the #5 Farmers Insurance Chevrolet, Dale Earnhardt Jr., driver of the #88 Nationwide Insurance Chevrolet, and Kasey Kahne, driver of the #5 Farmers Insurance Chevrolet, pose with the Sprint Cup Trophy after qualifying for the Chase for the Sprint Cup during the NASCAR Sprint Cup Series (Photo Credit: Jared Wickerham/Getty Images)
(Back Row L - R) Jeff Gordon, driver of the #24 Drive to End Hunger Chevrolet, Kyle Busch, driver of the #18 M&M`s Toyota, Carl Edwards, driver of the #99 Kelloggs/Frosted Flakes Ford, Ryan Newman, driver of the #31 Catepillar Chevrolet, Miss Sprint Cup Madison Martin, Miss Sprint Cup Kim Coon, Dale Earnhardt Jr., driver of the #88 Nationwide Insurance Chevrolet, Matt Kenseth, driver of the #20 Dollar General Toyota, Aric Almirola, driver of the #43 Gwaltney Ford, (Front Row L- R) Brad Keselowski, driver of the #2 Miller Lite Ford, Denny Hamlin, driver of the #11 FedEx Express Toyota, Greg Biffle, driver of the #16 3M Call Before You Dig Ford, AJ Allmendinger, driver of the #47 Bush`s Beans Chevrolet, Kasey Kahne, driver of the #5 Farmers Insurance Chevrolet, Joey Logano, driver of the #22 Shell-Pennzoil Ford, Kurt Busch, driver of the #41 Haas Automation Chevrolet, and Kevin Harvick, driver of the #4 Budweiser Chevrolet, pose with the Sprint Cup Trophy after qualifying for the Chase  (Photo Credit: Chris Graythen/NASCAR via Getty Images)
Brad Keselowski, driver of the #2 Miller Lite Ford, poses with his team in Victory Lane after winning the NASCAR Sprint Cup Series Federated Auto Parts 400 at Richmond International Raceway on September 6, 2014 in Richmond, Virginia.  (Photo Credit: Rainier Ehrhardt/NASCAR via Getty Images)
Brad Keselowski, driver of the #2 Miller Lite Ford, celebrates in Victory Lane after winning during the NASCAR Sprint Cup Series Federated Auto Parts 400 at Richmond International Raceway on September 6, 2014 in Richmond, Virginia.  (Photo Credit: Rainier Ehrhardt/NASCAR via Getty Images)
Brad Keselowski, driver of the #2 Miller Lite Ford, takes the chequered flag to win the NASCAR Sprint Cup Series Federated Auto Parts 400 at Richmond International Raceway on September 6, 2014 in Richmond, Virginia.  (Photo Credit: Chris Graythen/NASCAR via Getty Images)
Brad Keselowski, driver of the #2 Miller Lite Ford, celebrates with a burnout after winning the NASCAR Sprint Cup Series Federated Auto Parts 400 at Richmond International Raceway on September 6, 2014 in Richmond, Virginia. (Photo Credit: Rainier Ehrhardt/Getty Images)
Brad Keselowski, driver of the #2 Miller Lite Ford, and Jeff Gordon, driver of the #24 Drive to End Hunger Chevrolet, lead the field to the green flag to start the NASCAR Sprint Cup Series Federated Auto Parts 400 at Richmond International Raceway on September 6, 2014 in Richmond, Virginia.  (Photo Credit: Chris Graythen/NASCAR via Getty Images)

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