Atlanta Motorsport Speedway has revealed that its Racing Roulette ticket offer will return for fans purchasing tickets for the Kobalt Tools 500 in March.
Fans will have the chance to purchase tickets for the event for the price of the winning car in this weekend's Daytona 500 – leading to the chance that tickets could be available for as little as $1 if pole-sitter Martin Truex Jr can convert his pole position into victory.
Regularly priced at $95, the first 1,000 tickets will be sold with a limit of two per customer, priced at the winning cars number from 9am on Monday 16 February.
For those who miss out on the initial 1,000 tickets sold, fans can purchase additional tickets at a discount of buy one regularly-priced ticket, get the second ticket for the price of the winning Daytona 500 car number.
Should any car numbered greater than #50 win the Daytona 500, the promotional price of tickets will be fixed at $50.