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Sponsor exit rocks Turner Motorsports

The exit of main sponsor Dollar General has resulted in NASCAR Nationwide and Truck Series team Turner Motorsports dropping lead driver Reed Sorenson and to warn of end-of-year layoffs.
Store chain Dollar General's decision to pull its sponsorship from NASCAR Nationwide and Camping World Truck Series team Turner Motorsports has led the team's decision to drop its lead driver Reed Sorenson with immediate effect.

Sorenson is third in the Nationwide standings. The team's other two drivers Justin Allgaier and Jason Leffler are fifth and sixth respectively. Leffler is also facing the exit of his own sponsor, Great Clips, and is on the market for a 2012 ride. In the Truck Series, Turner Motorsports fields regular drivers James Buescher (currently second in the points) and Ricky Carmichael (16th).

The exact reason for Sorenson's abrupt departure from the team were not clear, although it was implied that Sorenson simply didn't fit with their plans for 2012 which were currently under review and evaluation.

"I'm not really sure what's going on," Sorenson said when reached by NASCAR.com on the phone, adding: "It's not good, though."

Sorenson will be replaced in the team's #32 Nationwide Series entry for the next two weeks by Red Bull Racing's Cup driver Brian Vickers, who himself is facing an uncertain future in NASCAR next season with the closure of RBR at the end of the year. Vickers has appeared on a part-time basis for Turner over the last four years.

"Brian Vickers is a proven winner at NASCAR's highest level. in addition to being a driver at Turner Motorsports over the last four seasons," said team owner Steve Turner. "He has worked with [crew chief] Trent Owens in the past which will allow us to immediately focus on the task at hand. We are confident Brian can help assess where we are, as a company currently, and the direction we are going as we build our programs for 2012 and beyond."

"I can't thank everyone at Dollar General and Turner Motorsports enough for this opportunity," said Vickers. "They have been so supportive of me both personally and professionally over the past few years, and it's great to continue this relationship for a few more races."

Before the news about Sorenson's replacement by Vickers, the team also put out a press release confirming that it was likely to be downsized as a result of the loss of its main sponsor.

"Due to the current economic climate, coupled with the decision by long-time marketing partner, Dollar General, to seek other sponsorship opportunities, Turner Motorsports has notified its employees of a potential downsizing at the end of the current racing season," said the press release. "It is hopeful the action will become unnecessary as the team continues to work with potential marketing partners for their Nationwide Series and Camping World Truck Series teams."




Related Pictures

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Turner Motorsports` Nationwide Series driver Reed Sorenson with crew chief Trent Owens. (Picture Credit: Jason Smith/Getty Images for NASCAR)
Brian Scott. (Picture Credit: Ronald Martinez/Getty Images for Texas Motor Speedway)
A general view as cars pit during the NASCAR Sprint Cup Series Ford EcoBoost 400 at Homestead-Miami Speedway on November 22, 2015 in Homestead, Florida. (Photo Credit: Robert Laberge/NASCAR via Getty Images)
Erik Jones, driver of the #4 Toyota, looks on in the garage area during practice for the NASCAR Camping World Truck Series Ford EcoBoost 200 at Homestead-Miami Speedway on November 20, 2015 in Homestead, Florida. (Photo Credit: Brian Lawdermilk/NASCAR via Getty Images)
Daniel Suarez, driver of the #51 ARRIS Toyota, and John H. Nemechek, driver of the #8 Chevrolet, lead a pack of trucks during the NASCAR Camping World Truck Series Ford EcoBoost 200 at Homestead-Miami Speedway on November 20, 2015 in Homestead, Florida. (Photo Credit: Chris Trotman/NASCAR via Getty Images)
Erik Jones, driver of the #4 Toyota, celebrates in victory lane after winning the series championship during the NASCAR Camping World Truck Series Ford EcoBoost 200 at Homestead-Miami Speedway on November 20, 2015 in Homestead, Florida. (Photo Credit: Sean Gardner/NASCAR via Getty Images)
Matt Crafton, driver of the #88 Ideal Door/Menards Toyota, celebrates in Victory Lane after winning the NASCAR Camping World Truck Series Ford EcoBoost 200 at Homestead-Miami Speedway on November 20, 2015 in Homestead, Florida. (Photo Credit: Jeff Curry/Getty Images)
Matt Crafton, driver of the #88 Ideal Door/Menards Toyota, celebrates with a burnout after winning the NASCAR Camping World Truck Series Ford EcoBoost 200 at Homestead-Miami Speedway on November 20, 2015 in Homestead, Florida. (Photo Credit: Brian Lawdermilk/NASCAR via Getty Images)
Erik Jones, driver of the #4 Toyota, celebrates with a burnout after winning after winning the series championship after the NASCAR Camping World Truck Series Ford EcoBoost 200 at Homestead-Miami Speedway on November 20, 2015 in Homestead, Florida.  (Photo Credit: Jonathan Ferrey/NASCAR via Getty Images)
Matt Crafton, driver of the #88 Ideal Door/Menards Toyota, crosses the finish line to win the NASCAR Camping World Truck Series Ford EcoBoost 200 at Homestead-Miami Speedway on November 20, 2015 in Homestead, Florida. (Photo Credit: Jonathan Ferrey/NASCAR via Getty Images)
Matt Crafton, driver of the #88 Ideal Door/Menards Toyota, talks to Erik Jones, driver of the #4 Toyota Toyota, on the grid during pre-race ceremonies for the NASCAR Camping World Truck Series Ford EcoBoost 200 at Homestead-Miami Speedway on November 20, 2015 in Homestead, Florida. (Photo Credit: Sean Gardner/NASCAR via Getty Images)
Dale Earnhardt, Jr., driver of the #88 Nationwide Chevrolet SS, races to victory Sunday, November 15, 2015 in the final round of the Eliminator 8 NASCAR Sprint Cup Chase race at Phoenix International Raceway in Avondale, Arizona. Defending Sprint Cup Champion Kevin Harvick, driver of the #4 Budweiser/Jimmy John’s Chevrolet SS advances to the Champion 4 with his second place finish. Harvick is joined with Martin Truex, Jr., driver of the #78 Furniture Row/Visser Precision Chevrolet SS and Jeff Gordon, driver of the #24 Pepsi Chevrolet SS to the Sprint Cup Series Championship 4 at Homestead-Miami Speedway in Homestead, Florida next Sunday. (Photo by Garry Eller/HHP for Chevy Racing)
Dale Earnhardt Jr., driver of the #88 Nationwide Chevrolet, and Kevin Harvick, driver of the #4 Budweiser/Jimmy John`s Chevrolet, lead the field onto pit road due to rain during the NASCAR Sprint Cup Series Quicken Loans Race for Heroes 500 at Phoenix International Raceway on November 15, 2015 in Avondale, Arizona.  (Photo Credit: Photo by Chris Trotman/Getty Images)
Dale Earnhardt Jr., driver of the #88 Nationwide Chevrolet, celebrates on pit road after winning the rain-shortened NASCAR Sprint Cup Series Quicken Loans Race for Heroes 500 at Phoenix International Raceway on November 15, 2015 in Avondale, Arizona.  (Photo Credit: Photo by Jonathan Ferrey/Getty Images)
Dale Earnhardt Jr. and the crew of the #88 Nationwide Chevrolet team celebrate in victory lane after winning the rain-shortened NASCAR Sprint Cup Series Quicken Loans Race for Heroes 500 at Phoenix International Raceway on November 15, 2015 in Avondale, Arizona.  (Photo Credit: Photo by Sean Gardner/Getty Images)
(L-R) Team owner Rick Hendrick, Dale Earnhardt Jr., driver of the #88 Nationwide Chevrolet, and crew chief Greg Ives celebrate in victory lane after winning the rain-shortened NASCAR Sprint Cup Series Quicken Loans Race for Heroes 500 at Phoenix International Raceway on November 15, 2015 in Avondale, Arizona.  (Photo Credit: Photo by Sean Gardner/Getty Images)
(L-R) Dale Earnhardt Jr., driver of the #88 Nationwide Chevrolet, and crew chief Greg Ives celebrate in victory lane after winning the rain-shortened NASCAR Sprint Cup Series Quicken Loans Race for Heroes 500 at Phoenix International Raceway on November 15, 2015 in Avondale, Arizona.  (Photo Credit: Photo by Sean Gardner/Getty Images)
(L-R) Amy Reimann celebrates with Dale Earnhardt Jr., driver of the #88 Nationwide Chevrolet, in victory lane after Earnhardt won the rain-shortened NASCAR Sprint Cup Series Quicken Loans Race for Heroes 500 at Phoenix International Raceway on November 15, 2015 in Avondale, Arizona.  (Photo Credit: Photo by Matt Sullivan/NASCAR via Getty Images)

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StrokerMcgurk - Unregistered

October 07, 2011 8:32 PM

I don't understand this. The drivers involved are mediocre drivers, that's all, they've had enough time to prove they are better and they haven't. But, they're a heck of a lot better than Danica Patrick and I haven't heard about sponsors leaving her. NASCAR has become all about money and it's ruining the show. I'm not watching some 100 lb. female finish 17th in a car that could easily win just because she's supposed to be some sort of 'landmark breakthrough' in a man's sport. College football's looking good!.



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