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Sponsor exit rocks Turner Motorsports

The exit of main sponsor Dollar General has resulted in NASCAR Nationwide and Truck Series team Turner Motorsports dropping lead driver Reed Sorenson and to warn of end-of-year layoffs.
Store chain Dollar General's decision to pull its sponsorship from NASCAR Nationwide and Camping World Truck Series team Turner Motorsports has led the team's decision to drop its lead driver Reed Sorenson with immediate effect.

Sorenson is third in the Nationwide standings. The team's other two drivers Justin Allgaier and Jason Leffler are fifth and sixth respectively. Leffler is also facing the exit of his own sponsor, Great Clips, and is on the market for a 2012 ride. In the Truck Series, Turner Motorsports fields regular drivers James Buescher (currently second in the points) and Ricky Carmichael (16th).

The exact reason for Sorenson's abrupt departure from the team were not clear, although it was implied that Sorenson simply didn't fit with their plans for 2012 which were currently under review and evaluation.

"I'm not really sure what's going on," Sorenson said when reached by NASCAR.com on the phone, adding: "It's not good, though."

Sorenson will be replaced in the team's #32 Nationwide Series entry for the next two weeks by Red Bull Racing's Cup driver Brian Vickers, who himself is facing an uncertain future in NASCAR next season with the closure of RBR at the end of the year. Vickers has appeared on a part-time basis for Turner over the last four years.

"Brian Vickers is a proven winner at NASCAR's highest level. in addition to being a driver at Turner Motorsports over the last four seasons," said team owner Steve Turner. "He has worked with [crew chief] Trent Owens in the past which will allow us to immediately focus on the task at hand. We are confident Brian can help assess where we are, as a company currently, and the direction we are going as we build our programs for 2012 and beyond."

"I can't thank everyone at Dollar General and Turner Motorsports enough for this opportunity," said Vickers. "They have been so supportive of me both personally and professionally over the past few years, and it's great to continue this relationship for a few more races."

Before the news about Sorenson's replacement by Vickers, the team also put out a press release confirming that it was likely to be downsized as a result of the loss of its main sponsor.

"Due to the current economic climate, coupled with the decision by long-time marketing partner, Dollar General, to seek other sponsorship opportunities, Turner Motorsports has notified its employees of a potential downsizing at the end of the current racing season," said the press release. "It is hopeful the action will become unnecessary as the team continues to work with potential marketing partners for their Nationwide Series and Camping World Truck Series teams."




Related Pictures

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Turner Motorsports` Nationwide Series driver Reed Sorenson with crew chief Trent Owens. (Picture Credit: Jason Smith/Getty Images for NASCAR)
Dale Earnhardt Jr., driver of the #88 Nationwide Stars and Stripes Chevrolet, practices for the NASCAR Sprint Cup Series Coke Zero 400 at Daytona International Speedway on July 3, 2015 in Daytona Beach, Florida.  (Photo Credit: Photo by Chris Graythen/Getty Images)
Matt Crafton, driver of the #88 Chi-Chi`s/Menards Toyota, races during the NASCAR Camping World Truck Series American Ethanol 200 at Iowa Speedway on June 19, 2015 in Newton, Iowa. (Photo Credit: Daniel Shirey/NASCAR via Getty Images)
Spencer Gallagher, driver of the #23 Allegiant Travel Chevrolet, races Christopher Bell, driver of the #51 Toyota Certified Used Vehicles Toyota, during the NASCAR Camping World Truck Series American Ethanol 200 at Iowa Speedway on June 19, 2015 in Newton, Iowa. (Photo Credit: Daniel Shirey/NASCAR via Getty Images)
Erik Jones, driver of the #4 Special Olympics World Games Toyota, practices for the NASCAR Camping World Truck Series American Ethanol 200 at Iowa Speedway on June 19, 2015 in Newton, Iowa. (Photo Credit: Daniel Shirey/NASCAR via Getty Images)
Erik Jones, driver of the #4 Special Olympics World Games Toyota, celebrates with the chequered flag after winning the NASCAR Camping World Truck Series American Ethanol 200 at Iowa Speedway on June 19, 2015 in Newton, Iowa. (Photo Credit: Tim Bradbury/NASCAR via Getty Images)
Erik Jones, driver of the #4 Special Olympics World Games Toyota, takes the chequered flag to win the NASCAR Camping World Truck Series American Ethanol 200 at Iowa Speedway on June 19, 2015 in Newton, Iowa. (Photo Credit: Tim Bradbury/NASCAR via Getty Images)
Erik Jones, driver of the #4 Special Olympics World Games Toyota, celebrates in Victory Lane after winning the NASCAR Camping World Truck Series American Ethanol 200 at Iowa Speedway on June 19, 2015 in Newton, Iowa. (Photo Credit: Daniel Shirey/NASCAR via Getty Images)
Kasey Kahne, driver of the #5 Great Clips Chevrolet, and Kevin Harvick, driver of the #4 Budweiser/Jimmy John`s Chevrolet, lead the field to start the NASCAR Sprint Cup Series Quicken Loans 400 at Michigan International Speedway on June 14, 2015 in Brooklyn, Michigan. (Photo Credit: Brian Lawdermilk/Getty Images)
Air Titan 2.0 trucks work to dry the track during a rain delay at the NASCAR Sprint Cup Series Quicken Loans 400 at Michigan International Speedway on June 14, 2015 in Brooklyn, Michigan. (Photo Credit: Brian Lawdermilk/Getty Images)
Cole Custer driver of the #00 Haas Automation Chevrolet poses for photos after winning the NASCAR Camping World Truck Series Drivin` for Linemen 200 at Gateway Motorsports Park on June 13, 2015 in Madison, Illinois.  (Photo Credit: Photo by Jeff Curry/NASCAR via Getty Images)
Cole Custer driver of the #00 Haas Automation Chevrolet celebrates after winning the NASCAR Camping World Truck Series Drivin` for Linemen 200 at Gateway Motorsports Park on June 13, 2015 in Madison, Illinois.  (Photo Credit: Photo by Jeff Curry/NASCAR via Getty Images)
Cole Custer driver of the #00 Haas Automation Chevrolet celebrates after winning the NASCAR Camping World Truck Series Drivin` for Linemen 200 at Gateway Motorsports Park on June 13, 2015 in Madison, Illinois.  (Photo Credit: Photo by Jeff Curry/NASCAR via Getty Images)
Cole Custer of the #00 Haas Automation Chevrolet does a burn-out after winning the NASCAR Camping World Truck Series Drivin` for Linemen 200 at Gateway Motorsports Park on June 13, 2015 in Madison, Illinois.  (Photo Credit: Photo by Dilip Vishwanat/NASCAR via Getty Images)
Cole Custer of the #00 Haas Automation Chevrolet collects the chequered flag after winning the NASCAR Camping World Truck Series Drivin` for Linemen 200 at Gateway Motorsports Park on June 13, 2015 in Madison, Illinois. (Photo Credit: Photo by Dilip Vishwanat/NASCAR via Getty Images)
The green flag drops to start the NASCAR Camping World Truck Series Drivin` for Linemen 200 at Gateway Motorsports Park on June 13, 2015 in Madison, Illinois.  (Photo Credit: Photo by Dilip Vishwanat/NASCAR via Getty Images)
Kyle Busch, driver of the #54 Monster Energy Toyota, celebrates in victory lane after winning the NASCAR XFINITY Series Great Clips 250 Benefiting Paralyzed Veterans of America at Michigan International Speedway on June 13, 2015 in Brooklyn, Michigan.  (Photo Credit: Photo by Brian Lawdermilk/Getty Images)
Kyle Busch, driver of the #54 Monster Energy Toyota, celebrates in victory lane after winning the NASCAR XFINITY Series Great Clips 250 Benefiting Paralyzed Veterans of America at Michigan International Speedway on June 13, 2015 in Brooklyn, Michigan.  (Photo Credit: Photo by Brian Lawdermilk/Getty Images)

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StrokerMcgurk - Unregistered

October 07, 2011 8:32 PM

I don't understand this. The drivers involved are mediocre drivers, that's all, they've had enough time to prove they are better and they haven't. But, they're a heck of a lot better than Danica Patrick and I haven't heard about sponsors leaving her. NASCAR has become all about money and it's ruining the show. I'm not watching some 100 lb. female finish 17th in a car that could easily win just because she's supposed to be some sort of 'landmark breakthrough' in a man's sport. College football's looking good!.



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