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Dollar General shifts sponsor money to JGR

There had been rumours that JGR's play to sign Carl Edwards over the summer was with the idea to put him in the #20 to satisfy Home Depot, who want the same sort of success for their car that rival chain Office Depot have with Jimmie Johnson in the #48 with five consecutive Cup championships to its credit. When that failed to come off, there were questions about whether Home Depot were entirely happy with the status quo going forward given the race return on their cash investment.

"Without getting into detail, that's not the case," asserted Gibbs. "But I can't really get into all of that." However, he did agree that "first and foremost is performance ... you have to have that, wherever you are," and that Logano would definitely have to up his race performance sooner rather than later.

"We want to do better than we are right now," agreed Logano, aware that the clock was ticking. "We're going to keep working hard and improving."

"He's been great at the store visits," insisted Home Depot's DeFeo, keen to put a stop to rumours of the sponsor's dissatisfaction with the young driver. "He's shown terrific improvement in his time in the sport. He's done everything we've asked."

JGR also said that there had been no real prospect of retaining the Home Depot exclusive deal for the #20 and using the Dollar General backing to launch a fourth team. "I think if you're going to do a fourth car, you'd better have a whole lot more than 12 covered to make it work," said Gibbs, who conceded that the team had sounded out other potential sponsors to raise the 12-race backing up to a full season. "Even if you had 25, and you had to go write a check for the rest, it's not going to work."

Last week Dollar General announced that it was pulling funding from Turner Motorsports, leading that team to let lead driver Reed Sorenson go with immediate effect and to warn of downsizing and lay-offs for the team as a whole in 2012.

In IndyCar, Sarah Fisher revealed in the wake of her team's maiden victory at Kentucky that Dollar General were ending their sponsorship of Sarah Fisher Racing at the end of the current season, leaving SFR's future plans in the balance as well.

"I look forward to seeing Kyle and Joey and Brian in Victory Lane. Being there with Sarah Fisher Racing was wonderful, but our customers lean toward NASCAR. Our demographic is middle America," explained Dreiling. "That's what led us to JGR - a passion to win and do things right ... We have a thrilling and busy year ahead."




Related Pictures

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Dollar General are increasing their sponsorship in NASCAR across Sprint Cup and Nationwide Series with Joe Gibbs Racing, as well as continuing to back Kyle Busch Motorsports in the Truck Series. [Photo credit: Jason Smith, Getty Images]
Kasey Kahne, driver of the #5 Quicken Loans Chevrolet SS, races to an eighth place finish with Dale Earnhardt, Jr., driver of the #88 Nationwide Chevrolet SS who finished in second place Saturday night, April 9, 2016 in the NASCAR Sprint Cup Series race at Texas Motor Speedway in Fort Worth, Texas.  (Photo by Alan Marler for Chevy Racing)
Chase Elliott, driver of the #24 NAPA Auto Parts Chevrolet SS, stops in his pit on his way to a fifth place finish Saturday night, April 9, 2016 in the NASCAR Sprint Cup Series race at Texas Motor Speedway in Fort Worth, Texas. Elliott takes over the #24 car from retired driver Jeff Gordon.  (Photo by Ashley R Dickerson for Chevy Racing)
Jimmie Johnson, driver of the #48 Lowe’s Chevrolet SS, races to a fourth place finish Saturday night, April 9, 2016 in the NASCAR Sprint Cup Series race at Texas Motor Speedway in Fort Worth, Texas.  (Photo by Alan Marler for Chevy Racing)
Dale Earnhardt, Jr., driver of the #88 Nationwide Chevrolet SS, finishes in second place Saturday night, April 9, 2016 in the NASCAR Sprint Cup Series race at Texas Motor Speedway in Fort Worth, Texas. (Photo by Brian Cleary for Chevy Racing)
Kyle Busch, driver of the #18 Interstate Batteries Toyota, celebrates in Victory Lane after winning the NASCAR Sprint Cup Series Duck Commander 500 as Texas Motor Speedway President Eddie Gossage (L) and John Godwin of Duck Commander (R) look on at Texas Motor Speedway on April 9, 2016 in Fort Worth, Texas (Photo Credit: Photo by Jared C. Tilton/NASCAR via Getty Images)
Kyle Busch, driver of the #18 Interstate Batteries Toyota, celebrates after winning the NASCAR Sprint Cup Series Duck Commander 500 at Texas Motor Speedway on April 9, 2016 in Fort Worth, Texas.  (Photo Credit: Photo by Jared C. Tilton/NASCAR via Getty Images)
Kyle Busch, driver of the #18 Interstate Batteries Toyota, celebrates with a burnout after winning the NASCAR Sprint Cup Series Duck Commander 500 at Texas Motor Speedway on April 9, 2016 in Fort Worth, Texas.  (Photo Credit: Photo by Sarah Crabill/Getty Images for Texas Motor Speedway)
Kyle Busch, driver of the #18 Interstate Batteries Toyota, celebrates winning the NASCAR Sprint Cup Series Duck Commander 500 at Texas Motor Speedway on April 9, 2016 in Fort Worth, Texas.  (Photo Credit: Photo by Sarah Crabill/Getty Images for Texas Motor Speedway)
Kyle Busch, driver of the #18 Interstate Batteries Toyota, takes the chequered flag to win the NASCAR Sprint Cup Series Duck Commander 500 at Texas Motor Speedway on April 9, 2016 in Fort Worth, Texas.  (Photo Credit: Photo by Robert Laberge/NASCAR via Getty Images)
Kyle Busch, driver of the #18 M&M`s 75th Anniversary Toyota, celebrates in Victory Lane after winning the NASCAR Sprint Cup Series STP 500 at Martinsville Speedway on April 3, 2016 in Martinsville, Virginia. (Photo Credit: Photo by Matt Sullivan/NASCAR via Getty Images)
Kyle Busch, driver of the #18 M&M`s 75th Anniversary Toyota, celebrates in Victory Lane after winning the NASCAR Sprint Cup Series STP 500 at Martinsville Speedway on April 3, 2016 in Martinsville, Virginia. (Photo Credit: Photo by Sean Gardner/NASCAR via Getty Images)
Kyle Busch, driver of the #18 M&M`s 75th Anniversary Toyota, celebrates with the chequered flag after winning the NASCAR Sprint Cup Series STP 500 at Martinsville Speedway on April 3, 2016 in Martinsville, Virginia. (Photo Credit: Photo by Sarah Crabill/Getty Images)
Kyle Busch, driver of the #18 M&M`s 75th Anniversary Toyota, crosses the finish line to win the NASCAR Sprint Cup Series STP 500 at Martinsville Speedway on April 3, 2016 in Martinsville, Virginia. (Photo Credit: Photo by Sean Gardner/NASCAR via Getty Images)
Kyle Busch, driver of the #18 M&M`s 75th Anniversary Toyota, leads Matt Kenseth, driver of the #20 Dollar General Toyota, and Denny Hamlin, driver of the #11 FedEx Express Toyota, during the NASCAR Sprint Cup Series STP 500 at Martinsville Speedway on April 3, 2016 in Martinsville, Virginia. (Photo Credit: Photo by Drew Hallowell/Getty Images)
Brian Vickers, driver of the #14 Janssen Arnie’s Army Charitable Foundation Chevrolet SS, finishes in seventh place, Sunday April 3, 2016, in the NASCAR Sprint Cup race at Martinsville Speedway in Ridgeway, VA (Photo by Harold Hinson/HHP for Chevy Racing)
Austin Dillon, driver of the #3 Dow Chevrolet SS, finishes in fourth place, Sunday April 3, 2016, in the NASCAR Sprint Cup race at Martinsville Speedway in Ridgeway, VA (Photo by Harold Hinson/HHP for Chevy Racing)
Kyle Larson, driver of the #14 Target Chevrolet SS, finishes in third place, Sunday April 3, 2016, in the NASCAR Sprint Cup race at Martinsville Speedway in Ridgeway, VA (Photo by Harold Hinson/HHP for Chevy Racing)

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