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Ford unveils 2013 Sprint Cup car

Ford Racing have unveiled the Ford Fusion Sprint Cup car for the 2013 season, which boasts a bold new look heralding a move away from the current Car of Tomorrow.
Ford Racing were today busy showing off their new Ford Fusion Sprint Cup car, which will begin racing in the 2013 season. The official unveiling came on the the second day of NASCAR pre-season media activity at Charlotte Motor Speedway in North Carolina.

"We wanted Fusion to be the car that helped return 'stock car' to NASCAR," said the director of Ford Racing, Jamie Allison.

The 2013 Fusion Sprint Cup car has a dramatically restyled and streamlined profile, in an attempt to bring back individual manufacturer brands to the look and feel of NASCAR stock cars.

The proportions of the race car reflect those found on the production model of the Ford Fusion and to bring in unmistakable Ford stylings in the front grill and the sides of the car, although underneath the body the engine and chassis will be strictly in accordance with NASCAR regulations.

The redesigned 2013 Fusion production car was formally unveiled two weeks ago at the 2012 Detroit Auto Show, and goes on sale later this year.

"It looks fun to drive and very much eager to go and tear up the track. It has a very aggressive stance from the outside and the inside. From all angles the vehicle exudes performance," said Garen Nicoghosian, the project team leader at the Ford Design Center. "It brings a certain level of nimbleness and lightness and agility to the NASCAR platform."

Ford also wants to bring the sport closer to the types of everyday cars seen on the roads rather than the highly specialised but somewhat ungainly Car of Tomorrow "spec" stock car that has featured in the sport since it was introduced in 2007.

"There is just something natural about seeing race cars that look like cars in their driveways," said Allison. "This is a seminal moment in the sport where we had a chance to get it right once again and make sure the race cars are race versions of street cars. And I am proud because I believe we have accomplished just that."

"I think fans, when they see the car, are just going to smile and cheer. It is going to reengage them with the sport and make the sport better," added Allison. "The 2013 Fusion is a stunning car and the 2013 NASCAR Fusion is even more stunning and I can't wait to see it perform on the track and connect with race fans."

Ford is the first of four manufacturers in NASCAR Sprint Cup to unveil its vision of Sprint Cup for the future. Chevrolet, Dodge and Toyota are also hard at work on their own prototypes, with Chevrolet saying that their focus is on biofuels and other cost-reduction technologies.

"We want to use relevant technologies that don't push the costs up so high that it's unaffordable. Then we want the vehicle to be distinctive in a way that it can be associated with us," Jim Campbell, Chevrolet's US vice president for performance vehicles and motorsports, said last week. "Then we want the vehicle to be distinctive in a way that it can be associated with us ... For NASCAR, the car on the tracks looks like the car we sell."

The new Sprint Cup Ford Fusion will undergo testing throughout 2012 ahead of its racing debut at the 2013 Daytona 500 in a year's time. Except for the NASCAR-directed regulation alterations intended to break up the two-car tandem drafts at Daytona and Talladega, there are no significant changes in the car specifications for the 2012 season.



Related Pictures

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The 2013 Ford Fusion NASCAR Sprint Cup Series car. On the right is the 2013 production version of the Ford Fusion. [Picture Credit: Ford Racing]
The prototype 2013 Ford Fusion NASCAR Sprint Cup Series car. [Picture Credit: Ford Racing]
The prototype 2013 Ford Fusion NASCAR Sprint Cup Series car. [Picture Credit: Ford Racing]
Brad Keselowski, driver of the #2 Miller Lite Ford, leads the field after a restart during the NASCAR Sprint Cup Series MyAFibStory.com 400 at Chicagoland Speedway on September 14, 2014 in Joliet, Illinois. (Photo Credit: Nick Laham/Getty Images)
Brad Keselowski, driver of the #2 Miller Lite Ford, celebrates with a burnout after winning the NASCAR Sprint Cup Series MyAFibStory.com 400 at Chicagoland Speedway on September 14, 2014 in Joliet, Illinois. (Photo Credit: Jerry Markland/Getty Images for NASCAR)
Brad Keselowski, driver of the #2 Miller Lite Ford, places his name in the top twelve on The Chase Grid after winning the NASCAR Sprint Cup Series MyAFibStory.com 400 at Chicagoland Speedway on September 14, 2014 in Joliet, Illinois. (Photo Credit: Sean Gardner/Getty Images)
Brad Keselowski, driver of the #2 Miller Lite Ford, takes the chequered flag to win the NASCAR Sprint Cup Series MyAFibStory.com 400 at Chicagoland Speedway on September 14, 2014 in Joliet, Illinois.  (Photo Credit: Jeff Zelevansky/NASCAR via Getty Images)
Brad Keselowski, driver of the #2 Miller Lite Ford, puts the winner`s sticker on his car in victory lane after winning the NASCAR Sprint Cup Series MyAFibStory.com 400 at Chicagoland Speedway on September 14, 2014 in Joliet, Illinois. (Photo Credit: Matt Sullivan/NASCAR via Getty Images)
Cars race during the NASCAR Sprint Cup Series MyAFibStory.com 400 at Chicagoland Speedway on September 14, 2014 in Joliet, Illinois. (Photo Credit: Jeff Zelevansky/NASCAR via Getty Images)
Kyle Busch, driver of the #18 M&M`s Toyota, leads Jeff Gordon, driver of the #24 Drive To End Hunger Chevrolet, and Kyle Larson, driver of the #42 Target Chevrolet, during the NASCAR Sprint Cup Series MyAFibStory.com 400 at Chicagoland Speedway on September 14, 2014 in Joliet, Illinois.  (Photo Credit: Nick Laham/Getty Images)
Aric Almirola, driver of the #43 Eckrich Ford, races Kevin Harvick, driver of the #4 Jimmy John`s Chevrolet, during the NASCAR Sprint Cup Series MyAFibStory.com 400 at Chicagoland Speedway on September 14, 2014 in Joliet, Illinois. (Photo Credit: Sarah Glenn/Getty Images)
Brad Keselowski, driver of the #2 Miller Lite Ford, celebrates in victory lane after winning the NASCAR Sprint Cup Series MyAFibStory.com 400 at Chicagoland Speedway on September 14, 2014 in Joliet, Illinois. (Photo Credit: Jerry Markland/Getty Images for NASCAR)
Kyle Busch, driver of the #18 M&M`s Toyota, leads the field past the green flag to start the NASCAR Sprint Cup Series MyAFibStory.com 400 at Chicagoland Speedway on September 14, 2014 in Joliet, Illinois. (Photo Credit: Jeff Zelevansky/NASCAR via Getty Images)
Kevin Harvick, driver of the #5 Jimmy John`s Chevrolet, celebrates with his son, Keelan, in victory lane after winning the NASCAR Nationwide Series Jimmy John`s Freaky Fast 300 at Chicagoland Speedway on September 13, 2014 in Joliet, Illinois. (Photo Credit: Nick Laham/Getty Images)
Matt Crafton, driver of the #88 Splash-FVP/Menards Toyota, leads a pack of trucks during the NASCAR Camping World Truck Series Lucas Oil 225 at Chicagoland Speedway on September 13 2014 in Joliet, Illinois. (Photo Credit: Matt Sullivan/NASCAR via Getty Images)
Johnny Sauter, driver of the #98 Nextant/Curb Records Toyota, leads the field through the green flag to start the NASCAR Camping World Truck Series Lucas Oil 225 at Chicagoland Speedway on September 13, 2014 in Joliet, Illinois.  (Photo Credit: Jeff Zelevansky/NASCAR via Getty Images)
Kyle Busch, driver of the #51 Dollar General Toyota, crosses the finishline to win the NASCAR Camping World Truck Series Lucas Oil 225 at Chicagoland Speedway on September 13, 2014 in Joliet, Illinois. (Photo Credit: Jeff Zelevansky/NASCAR via Getty Images)
Kyle Busch, driver of the #51 Dollar General Toyota, celebrates with a burnout after winning the NASCAR Camping World Truck Series Lucas Oil 225 at Chicagoland Speedway on September 13, 2014 in Joliet, Illinois. (Photo Credit: Jeff Zelevansky/NASCAR via Getty Images)

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