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JGR blazes; Martin tweets; Mayfield appeals

"We are hiring someone new,” said NASCAR's Chief Marketing Officer Steve Phelps. A big part of the job will be training an entire industry, from driver reps to driver teams to our own internal teams, on social."

No one is exempt, as veteran driver Mark Martin found out when his team boss Michael Waltrip presented him with a fait accompli in terms of a Twitter account.

“I don't know about this,” was the 53-year-old driver's initial reaction, at first making it clear that he wasn't likely to tweet more than once a week. “I'm not what they call an early adapter to new technology."

A week on, and Martin was getting used to the idea. "I just like playing with it and talking to the fans," he ended up admitting after quickly amassing over 10,000 followers to his new Twitter account. "I'd have never done it on my own. I thought just kids did it, but I've got people all ages following me now.

"Never thought I'd get into it, but it's kind of neat," he said. "I guess they've hooked me."

Mayfield continues with appeal

Former NASCAR Sprint Cup driver Jeremy Mayfield was last week back in the US Court of Appeals as he continued his legal action against NASCAR over the suspension handed down to him after a failed drug test in 2009.

NASCAR say that the test proved positive for methamphetamines, but Mayfield's legal team is protesting the suspension and claim that NASCAR Chairman Brian France - who was also present in court - had a vendetta against the driver.

Mayfield's original case was dismissed after it was ruled that the driver had waived his right to sue the sanctioning body as part of terms and conditions of his original driver contract with the series.

In the latest appeal hearing, Mayfield's attorneys argued that NASCAR acted in a willful and malicious manner in making the drug test results public. They are also seeking to introduce evidence that France ordered Mayfield be parked during the 2006 Brickyard 400 at Indianapolis Motor Speedway as evidence of a vendetta by the CEO toward Mayfield.

"It simply didn't happen," said the series' attorney David Boies. As for making the drug test results positive: "Where somebody consents to have results of tests made public, they can't complain that the results are made public."

NASCAR has countered Mayfield's accusations by claiming that the former driver is simply trying to extort a settlement from them in order to pay off his mounting debts.




Related Pictures

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Jeremy Mayfield sets up his own team for the 2009 NASCAR Sprint Cup season [Pic credit: NASCAR]
Clint Bowyer, driver of the #15 5-Hour Energy Toyota, Mark Martin, driver of the #55 Aaron`s Dream Machine Toyota, and Martin Truex Jr., driver of the #56 NAPA Auto Parts Toyota, share a laugh during the 2012 NASCAR Sprint Cup Series Media Tour hosted by Charlotte Motor Speedway on Monday in Cornelius, N.C. [Photo Credit: Jared C. Tilton/Getty Images for NASCAR]
Team owner Joe Gibbs speaks to members of the media after Kyle Busch, driver of the #18 M&M`s Toyota, was parked for the weekend following an incident with Ron Hornaday Jr. in the NASCAR Camping World Truck Series race at Texas Motor Speedway. [Photo Credit: Todd Warshaw/Getty Images for NASCAR]
Jimmie Johnson, driver of the #48 Lowe`s Pro Services Chevrolet, and Clint Bowyer, driver of the #15 5-hour Energy Toyota, lead a pack of cars during the NASCAR Sprint Cup Series IRWIN Tools Night Race at Bristol Motor Speedway on August 22, 2015 in Bristol, Tennessee.  (Photo Credit: Photo by Brian Lawdermilk/Getty Images)
Kyle Busch, driver of the #18 Skittles Toyota, leads a pack of cars during the NASCAR Sprint Cup Series IRWIN Tools Night Race at Bristol Motor Speedway on August 22, 2015 in Bristol, Tennessee.  (Photo Credit: Photo by Brian Lawdermilk/Getty Images)
Denny Hamlin, driver of the #11 FedEx Ground Toyota, and Kyle Busch, driver of the #18 Skittles Toyota, lead the field past the green flag to start the NASCAR Sprint Cup Series IRWIN Tools Night Race at Bristol Motor Speedway on August 22, 2015 in Bristol, Tennessee.  (Photo Credit: Photo by Brian Lawdermilk/Getty Images)
Joey Logano, driver of the #22 Shell Pennzoil Ford, leads a pack of cars during the NASCAR Sprint Cup Series IRWIN Tools Night Race at Bristol Motor Speedway on August 22, 2015 in Bristol, Tennessee.  (Photo Credit: Photo by Gregory Shamus/Getty Images)
Joey Logano, driver of the #22 Shell Pennzoil Ford, takes the chequered flag to win the NASCAR Sprint Cup Series IRWIN Tools Night Race at Bristol Motor Speedway on August 22, 2015 in Bristol, Tennessee.  (Photo Credit: Photo by Jeff Zelevansky/Getty Images)
Joey Logano, driver of the #22 Shell Pennzoil Ford, celebrates with the chequered flag after winning the NASCAR Sprint Cup Series IRWIN Tools Night Race at Bristol Motor Speedway on August 22, 2015 in Bristol, Tennessee.  (Photo Credit: Photo by Gregory Shamus/Getty Images)
Joey Logano, driver of the #22 Shell Pennzoil Ford, celebrates with a burnout after winning the NASCAR Sprint Cup Series IRWIN Tools Night Race at Bristol Motor Speedway on August 22, 2015 in Bristol, Tennessee.  (Photo Credit: Photo by Gregory Shamus/Getty Images)
Joey Logano, driver of the #22 Shell Pennzoil Ford, celebrates in Victory Lane after winning the NASCAR Sprint Cup Series IRWIN Tools Night Race at Bristol Motor Speedway on August 22, 2015 in Bristol, Tennessee.  (Photo Credit: Photo by Sean Gardner/Getty Images)
Joey Logano, driver of the #22 Shell Pennzoil Ford, celebrates in Victory Lane after winning the NASCAR Sprint Cup Series IRWIN Tools Night Race at Bristol Motor Speedway on August 22, 2015 in Bristol, Tennessee.  (Photo Credit: Photo by Sean Gardner/Getty Images)
Joey Logano, driver of the #22 Shell Pennzoil Ford, celebrates in Victory Lane after winning the NASCAR Sprint Cup Series IRWIN Tools Night Race at Bristol Motor Speedway on August 22, 2015 in Bristol, Tennessee.  (Photo Credit: Photo by Jeff Zelevansky/Getty Images)
Dale Earnhardt, Jr., driver of the #88 Nationwide Chevrolet SS, finishes in ninth place Saturday night, August 22, 2015 in the NASCAR Sprint Cup race at Bristol Motor Speedway in Bristol, Tennessee. (Photo by Harold Hinson/HHP for Chevy Racing)
Kevin Harvick, driver of the #4 Budweiser/Jimmy John’s Chevrolet SS, finishes in second place Saturday night, August 22, 2015 in the NASCAR Sprint Cup race at Bristol Motor Speedway in Bristol, Tennessee. (Photo by Harold Hinson/HHP for Chevy Racing)
Jimmie Johnson, driver of the #48 Lowe’s Pro Services Chevrolet SS, finishes in fourth place Saturday night, August 22, 2015 in the NASCAR Sprint Cup race at Bristol Motor Speedway in Bristol, Tennessee. (Photo by Rusty Jarrett/HHP for Chevy Racing)
Kevin Harvick, driver of the #4 Budweiser/Jimmy John’s Chevrolet SS, finishes in second place Saturday night, August 22, 2015 in the NASCAR Sprint Cup race at Bristol Motor Speedway in Bristol, Tennessee. (Photo by Harold Hinson/HHP for Chevy Racing)
Kyle Busch, driver of the #54 Monster Energy Toyota, celebrates in Victory Lane after winning the NASCAR XFINITY Series Food City 300 at Bristol Motor Speedway on August 21, 2015 in Bristol, Tennessee.  (Photo Credit: Photo by Matt Sullivan/NASCAR via Getty Images)

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