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WSBK Donington: Effenbert Racing quit championship

21 May 2013

Effenbert Liberty Racing has withdrawn from the World Superbike Championship, leaving Aussie rider Mark Aitchison looking for a new job.

The outfit returned to the series at Motorland Aragon after a tumultuous season in 2012, with sponsorship from beverage company Effenbert.

However, a statement issued by the team said participation in the championship this year was 'no longer of any interest'.

'Whereas... the main goal of our team is the use of racing according to the parameters necessary for the promotion of the brand of our main sponsor and our other partners, we have found, on our opinion, some difficulties during these races in pursuing this targets.

'We believe that the continuation of the adventure of the team in the WSBK 2013 is not of our further interest, as the sponsors and partners have decided to direct the promotional investment in other channels at this time achieve the value economic effort/visibility more appropriate to the volume of investments.'

Effenbert Liberty Racing made its WSBK debut in 2011, picking up podiums with Sylvain Guintoli and Jakub Smrz in its maiden year.

The team went on to secure its first victory in 2012 courtesy of Guintoli at Assen, but would spend the second-half of the year embroiled in controversy, parting company with all three of its riders and even skipping rounds altogether.

News that the team would return to World Superbikes was something of a lifeline for Aitchison at the time, who was due to compete in the British Superbike Championship this season with Splitlath Redmond Aprilia, only for the team to withdraw.


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