Hyundai Motor UK has been appointed as the 'official car partner' for Wales Rally GB, the 2014 WRC season finale, it has been announced.

The confirmation comes after Thierry Neuville and Dani Sordo finished 1-2 for the 'new' Hyundai Shell World Rally Team in Germany last month.

"This new partnership celebrates the exciting new team's debut on Wales Rally GB," read a statement to the press.

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"The now victorious Hyundai i20 WRC competition car will feature prominently on all the event's promotional materials including billboards, posters, ticketing leaflets and publicity flyers as well as on the website and the cover of the official event programme."

Vehicles provided by Hyundai Motor UK will also provide the event with a fleet of Santa Fe, ix35, i30 Tourer and i40 Tourer models for use by event officials, FIA dignitaries and other key members of the organisation team.

"We are delighted to have concluded a partnership with Hyundai to become 'official car partner' to Wales Rally GB," said Ben Taylor, managing director of Wales Rally GB. "It represents the first of a series of associations we are creating to support the event and we are thrilled that Hyundai has recognised the value of being involved with Wales Rally GB. We look forward to working together on this year's event."

Having returned to the WRC at the start of 2014, Hyundai has already made a strong impression with its lead driver, Neuville finishing third in both Mexico and Poland before winning the last round in Germany, albeit only after Sebastien Ogier, Jari-Matti Latvala and Kris Meeke all crashed out.

Neuville, who's widely tipped as a future world champion, finished third on last year's Rally GB and will attend the official Wales Rally GB media preview event to be held in Conwy during early October.

Tony Whitehorn, President & CEO, Hyundai Motor UK Ltd commented: "Being back in the World Rally Championship is hugely exciting for Hyundai. It brings a huge amount of dynamism to our brand and helps us to be more visible to an audience of enthusiastic rally fans.

"We are excited to welcome the Hyundai Shell World Rally Team to the UK for their first Rally GB, and to support the smooth operation of the rally on the ground."