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Considering that RedBull have taken charge of the promotional rights to the WRC i think its pretty crap that Two Markets as huge as the U.K and the U.S.A have NO TV COVERAGE
At least years ago North America had Speed TV / Speedvision with Nicky Grist as its commentator, and here in the UK we had Motors TV which was better than Nothing at all, I even subscribed to ESPN in 2010 to get the WRC but now they dont even cover it
Now that VW have arrived on the scene with Major Success i think its crucial for the WRC to be riding the wave infront of a Global crowd to attract more Teams to compete, VW have proved it can be done in a relatively short time if you do it right