Going against the current run of policy sweeping the country, Lord March has declared that the forthcoming Goodwood Revival will be a 'free smoke zone' in an attempt to revive memories of motor racing's heyday.

Smoking has been prohibited in outside areas, with exception to the vehicle paddocks and pit lane, just as they would have done in the Goodwood Motor Circuit's racing heyday between 1948 - 1966.

Relishing the undercurrent of a less enlightened, less politically correct age, non-smoker Lord March believes it is an ideal way to bring some iconic motorsport images of yesteryear to life.

"At the Revival we strive to recreate the golden age of motor racing just as it was back in the 1950s and 1960s. Old black and white images of the circuit show that almost all visitors, competitors and spectators alike, smoked. A cigar, cigarette or pipe is the perfect period accessory to set off the elegant 1950s and 1960s fashions worn by the majority of Revival race-goers."

When motor racing at Goodwood stopped in 1966, tobacco sponsorship on racing cars had yet to appear. Within two years though, it was becoming commonplace, with Colin Chapman, the pioneering power behind Lotus Cars, introducing Gold Leaf cigarette sponsorship on his revolutionary Cosworth DFV-engineed Lotus 49 F1 car.

This is significant in that Goodwood is set to mark the long and distinguished racing career of the influential Cosworth DFV engine in a series of special track displays at the Revival, to celebrate the 40th anniversary of the most successful motor racing engine of all time.

A number of DFV-powered competition cars from the late 1960s and early 1970s will be brandishing period cigarette advertising, acting as mobile hoardings for various tobacco companies and brands, many long since extinguished.

Among the 20 or so iconic racing machines that utilised this famous engine, visitors can expect to see the afore-mentioned Gold Leaf Lotus 49, as well as the 1972 John Player Special (JSP) Lotus 72, Embassy GH4 and 1976 Marlborough McLaren M23 F1 cars, plus the Gitane-sponsored Ligier JS2 Le Mans racer.

Off the track, a purpose-built Rambuster House will be selling finest Cuban cigars, with the winners of each of the Revival's 16 races being presented with a large cigar to help celebrate their victory.

 

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