When CART President and CEO Chris Pook began to shift his focus towards hosting street circuit events in some of America's biggest cities he was hoping that in addition to getting fans up close and personal to the action, corporate America would rekindle their interest in the struggling series.

This week's news that all Pit and Paddock Suites for the upcoming Grand Prix Americas in Miami have sold out will have come as excellent news for the entire series, desperately seeking incoming sponsors for its teams, drivers and events.

The Bridgestone Presents The Champ Car World Series Powered By Ford is bringing its 750hp turbocharged road show to the streets of Miami September 26th-28th for the Grand Prix Americas Presented by Sportsbook.com and the corporate clientele of South Florida is getting in line to see it.

"The fact that we have sold out our Paddock and Pit suites solidifies our view that the Grand Prix Americas is a great vehicle to entertain clients," said Martinez. "Corporate clients who wish to entertain can still purchase Bayfront Suites or a table at The Club presented by The Collection."

The event gained even more steam earlier this week when mega-concert promoter MotoRock, who recently became the title sponsor of the Trans-Am Series, announced a pair of concerts to take place at Miami's American Airlines Arena in conjunction with the event. Friday night will see rock artists Kid Rock and Queens of the Stone Age perform while Saturday night will feature the legendary Elton John, a 1994 inductee into the Rock and Roll Hall of Fame.

The Miami race will be the first of many events that will be enhanced by the new relationship with concert promoters MotoRock, a connection that will build awareness and excitement around the race weekends.

"I think that the entertainment aspect which they're planning to build into the Series will make our events even more spectacular and attractive," said current team owner and former CART champion Emerson Fittipaldi. "We'll get a taste of this in Miami, when we'll have a major international star like Elton John performing on the Saturday before the event. I think that this type of association between pop music and motor racing will greatly increase our fan base and help the series to grow."

For Miami, although the Pit and Paddock Suites are sold out, Bayfront Suites are still available at $22,500 plus catering and The Club presented by The Collection, is available at $6,000 for a reserved table or $500 per ticket.

 

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