The American Speed Association has revealed that 2003 Winston Cup winner Matt Kenseth will race in its Late Model Series opener at the half-mile Madison International Speedway in Oregon next May.

"We feel privileged to be able to launch the ASA Late Model Series at Madison and to have someone the calibre of Matt Kenseth in the event," said ASA vice-president Joe Balash, "The solid fan base that has long been established deserves this quality of entertainment. It will be a great set-up for the ASA National Tour when they visit this facility later in the summer."

Labelled as the fastest half-mile oval in Wisconsin, Madison International Speedway is one of the premier short tracks in the Badger State. ASA National Tour car owner and Chicago businessman Terry Kunes purchased the track in November 2002, appointing Roy Kenseth to promote and manage the facility.

"I can't think of a better start of the ASA Late Model Series season than at Madison in 2004," Kenseth Sr said, "The series will receive significant exposure with Matt returning to the speedway. It's going to be a highlight of the season."

Kenseth Jr made 16 starts in the ASA National Tour, recording a best finish of second at the 1997 season-opening race at Southern National Speedway. He produced three top-five finishes and nine top-tens during his time in the series, earning the 1994 Madison International Speedway track championship.

The entire 2004 ASA Late Model Series schedule continues to be formulated with a total of 14 events expected to make up the final slate. The Madison announcement marks the twelfth date confirmed by ASA officials.

 

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