Nike enters Supercross with L&M Racing.

Nike, the world's largest sporting goods and apparel manufacturer, has announced its backing of the new L&M Racing AMA Supercross team from 2007.

The associate sponsorship marks a first for Nike and will see the famous brand support Chad Reed and Nathan Ramsey - both former AMA Supercross champions - during L&M's debut season.

"I'm absolutely ecstatic to have Nike involved with our team," said L&M's team manager Larry Brooks. "No matter what sport you look at Nike is always at the technological forefront giving its athletes the competitive advantage needed to win. I'm really looking forward to working with them over the next couple of seasons."

"The Nike 6.0 team respects the dedication, commitment and athleticism needed to compete at the highest levels in Supercross. We look forward to providing support to Chad, Nathan and the entire L&M Racing team," added Dan Burris of Nike Action Sports GM.

L&M Racing has previously announced that it will run factory Yamaha machinery next season.