327 million viewers per race in 2004.
Television audiences around the globe for the MotoGP World Championship continued to grow in 2004, and viewers were gifted with one of the most exciting seasons in the 55-year history of the series.
In total, some 5,226 million viewers tuned in to the sixteen rounds of the championship as Valentino Rossi won the title in his first season with Yamaha, a staggering 121 million more than those who saw him win for Honda the previous year.
Television audiences around the globe for the MotoGP World Championship continued to grow in 2004, and viewers were gifted with one of the most exciting seasons in the 55-year history of the series.
In total, some 5,226 million viewers tuned in to the sixteen rounds of the championship as Valentino Rossi won the title in his first season with Yamaha, a staggering 121 million more than those who saw him win for Honda the previous year.
MotoGP coverage was provided in every corner of the world, with the average number of viewers per Grand Prix increasing to 327 million in 208 countries, a boost of 2.5% on 2003.
Almost half of that total (148 million) watched the races live in 185 countries, through 47 terrestrial and pan-continental broadcasters.
Improved exposure from free-to-air broadcasters saw the total broadcast hours for the season also swelled, rising 4% to 3,729 hours. In addition, 270 million homes were reached by cable or satellite.
